Echinacea pallida, or Pale Purple Coneflower, is a 2-4 foot hardy perennial with pale pink to purple drooping flowers appearing in late spring to summer. Pale Purple Coneflower prefers full sun and well-drained medium to dry soils. It is a favorite nectar source for butterflies and a food source for birds.

Light: Sun-Part Sun
Soil moisture: Moist-Dry
Height: 3′